I craft teams
that click

leading by example

Currently leading designers at Meta on AI re-skilling and ads data supply. Writing soon at Substack. Always interested in talking to other design leaders running founder mode in parallel.

Case Studies

Leadership

Speaking

Side Work & Ventures

Designing success, one pixel at a time: with experience at Meta, Walmart, and more, I create high-performing teams that thrive on collaboration and innovation. My leadership focuses on attention to detail and empowering teams to bring their best ideas forward. Whether at a startup or a global brand, I prioritize strategic design thinking and clear communication, ensuring every project aligns with the bigger picture and drives results.

Management Philosophy

I don't ask my team to do anything I wouldn't do myself. Whether it's presenting to stakeholders or diving into user research, I'm in it with them.

Before offering solutions, I make space for my team's ideas and concerns. The best insights often come from the people closest to the work.

Micromanagement kills creativity. I hire great people and give them the autonomy to do their best work, then get out of the way.

Ambiguity breeds anxiety. I prioritize direct, honest communication so everyone knows where they stand and where we're going.

What others say about me...

Bree is the sole reason the pace and workload we have on this team is bearable.

Justice, Product Designer

Bree has done a great job bringing the team together after the early H1 reorg

Magen, Product Designer

Bree has established herself as the most knowledgeable leader in the AI transformation

Aleksei, Product Designer

Improving Systems: This is probably the way in which Bree excels most impactfully.

Leon, Sr. Product Manager

Briana has served as a thought leader with the Design Excellence initiative

Bridge, Data Science Manager

She was extremely collaborative and high output, producing a multi-step mini prototype

Jane, Product Design Director

Bree created significant impact in 2024 as the PD manager for Spend

Matt, Product Manager Director

Bree has been an incredible partner in evolving the EP Design Brief template

Clea, User Research Director